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Mad Marketing Mums
If marketing your business online feels like walking barefoot through a field of Lego, this is for you. Introducing the Mad Marketing Mums Podcast - A *realistic* marketing podcast for time-pressured parents in business. In this podcast, you'll discover the essential marketing tactics you need to grow your service-based business with social media, with actionable tips and sustainable strategies that are realistic for time-pressured parents who run their own business. Episodes include a blend of content marketing strategy with a time-saving focus, marketing mindset, best-practice tips for Instagram, TikTok, LinkedIn, and more, plus conversations with industry professionals such as Todd Collins, Suz Chadwick Austin Armstrong, Jade Tambini and Dennis Yu. You'll walk away with actionable tips and feeling empowered to make marketing decisions that work for YOU and your lifestyle - not for an algorithm!
Mad Marketing Mums
Ep 44. 7 ways to boost your social media engagement today
If you're a business-owning parent, balancing family and business is a familiar challenge. Especially after big events like Black Friday, keeping your business's online presence active and engaging can seem daunting. This episode is here to provide you with actionable strategies and real-life insights on how to boost your social media engagement after big holidays and events like Black Friday.
In this episode, we cover:
- Community-Focused Content: We discuss how to tailor your content to build a genuine community, fostering connections that extend beyond just selling. Learn effective ways to spark conversations that resonate with your audience.
- Relatable Behind-The-Scenes: Sharing your post-Black Friday experiences or the realities of running a business while parenting can strengthen your connection with your audience.
- Family-Oriented Collaborative Content: Discover how to engage your community with inclusive, family-friendly content. We share creative ideas like showcasing holiday preparations or a look into your post-sale workspace.
- Leveraging Social Media Features: Learn how to use the latest social media tools, such as Reply Reels or TikToks, in a way that's both effective and suitable for parents.
- Interactive Engagement: Explore the power of polls and live Q+A sessions. These tools can boost engagement and provide valuable insights into your audience's preferences.
- Proactive Online Networking: Understand the importance of engaging with other content and reaching out through DMs, especially to fellow parent entrepreneurs.
- Smart Platform Use: We provide tips on working effectively with social media platforms and discuss efficient management tools like ManyChat, ideal for busy parents.
So, grab your headphones and join us for an episode filled with practical, parent-friendly strategies to reinvigorate your social media engagement. Whether you're in the car, on a break, or amidst your daily hustle, this episode is designed to help parent entrepreneurs navigate the world of social media effectively.
Connect with us:
- Connect with Kryshla (on all platforms) at @shallwesocial and follow @firstclasscontentpodcast to be notified when the new podcast goes live
- Find Clem on TikTok @honeybeesocial or on Instagram @honeybeesocial_au
