.jpg)
Mad Marketing Mums
If marketing your business online feels like walking barefoot through a field of Lego, this is for you. Introducing the Mad Marketing Mums Podcast - A *realistic* marketing podcast for time-pressured parents in business. In this podcast, you'll discover the essential marketing tactics you need to grow your service-based business with social media, with actionable tips and sustainable strategies that are realistic for time-pressured parents who run their own business. Episodes include a blend of content marketing strategy with a time-saving focus, marketing mindset, best-practice tips for Instagram, TikTok, LinkedIn, and more, plus conversations with industry professionals such as Todd Collins, Suz Chadwick Austin Armstrong, Jade Tambini and Dennis Yu. You'll walk away with actionable tips and feeling empowered to make marketing decisions that work for YOU and your lifestyle - not for an algorithm!
Mad Marketing Mums
Ep 45. From Inbox to Income - Strategies for Email List Mastery with Sky Bailey
Email marketing. Now, we all know the power of email marketing, but have you ever considered the benefits of actively growing an email list, beyond the obvious?
Today, we're joined by Sky Bailey, an expert in the field, to shed light on the intricacies of email marketing for small business owners. Whether you have a thriving list already, or are starting out, you’re sure to benefit from Sky’s wealth of knowledge on optimising email (and profits!)
This episode covers:
- The unexpected benefits of growing your email list
- What email format is working best right now
- Most time-efficient way busy parent-preneurs can leverage email marketing
- Tools, resources or lists you should check out!
About Sky
Meet Sky, an entrepreneurial force with a passion for email marketing that ignited in 2017. Boasting an impressive track record of 6 years in the email marketing industry, Sky has made it her mission to empower ecommerce businesses with more advanced email marketing.
Recognising the untapped power of email marketing and the widespread hesitation among smaller businesses, Sky developed a transformative Email Marketing Course. This step-by-step program is a culmination of expertise, aimed at empowering business owners with the skills to seamlessly integrate email marketing into their strategies.
Did you enjoy this episode?
If you enjoyed this episode, or the podcast in general, we would love you to subscribe and give us a rating and review. You can do that on Apple Podcasts right now by clicking here. If you are an Android user, you can follow the podcast on Spotify here. This will help the podcast reach more time-pressured parents in business.
Connect with us:
- Connect with Kryshla (on all platforms) at @shallwesocial and follow @firstclasscontentpodcast to be notified when the new podcast goes live
- Find Clem on TikTok @honeybeesocial or on Instagram @honeybeesocial_au
